What information should a salesperson verify to protect against fraud?

Verifying the buyer’s proof of identification and payment method is crucial for protecting against fraud in the sales process. When a salesperson confirms the buyer’s identity through valid identification, they help ensure that the transaction is legitimate and that they are dealing with the actual person interested in purchasing the vehicle. This reduces the risk of identity theft and helps prevent scenarios where a stolen identity is used to fraudulently purchase a vehicle.

Additionally, confirming the payment method is essential, as it protects the dealership from fraudulent transactions. For instance, a check could be counterfeit or a credit card could be linked to fraudulent activities. By ensuring that the payment method is valid and legitimate, salespeople can further safeguard the transaction, helping to reduce financial losses for both the dealership and the buyer.

In contrast, while knowing the vehicle's previous owner can provide some background on the vehicle's history, it does not directly relate to verifying the buyer's credibility. The buyer's intent to purchase is also important but does not carry the same weight in terms of preventing fraud. Lastly, a dealership's marketing strategy does not have any role in the verification of a buyer's legitimacy; it focuses more on promoting the business rather than ensuring safe transactions.